Marriages and families were dishonored on Presidents’ Day when AshleyMadison.com, the online dating site that promotes adultery and extramarital affairs, launched its latest national campaign for infidelity.
One of the billboards landed in my community, only miles from FamilyLife headquarters … and my home.
The billboard boasts, “Who said cheaters never prosper? Happy Presidents Day!” and features images of Franklin D. Roosevelt, John F. Kennedy, and Bill Clinton—presidents who were widely alleged to have cheated on their wives.
This is exactly the kind of attack on families plaguing our society today. As a husband, father, and grandfather, I was horrified by this ad and ashamed it was in my community. I couldn’t stop thinking about it all weekend. I knew we had to do something—we had to respond. Doing nothing is not an option.
Friends, family, and community leaders reacted as well. One friend of FamilyLife offered to pay for creating a sign in response. Local leaders of a national advertising company were outraged and offered us free use of billboard space in Little Rock. Our sign should go up in the next week.
With this in mind, I want to challenge you to help us stand strong for families by recommitting yourself to your spouse and to faithfulness in your marriage.
Thank you for partnering with us in rebuilding the family and standing with us to encourage faithfulness in marriage.